Insights · Search, content & automation
How people actually find you.
Notes from building search visibility for studios in Poznań, Prague and Tallinn. What worked, what cost money and taught nothing, and why the order you build things in matters more than any single tactic.
Insights
Written from the work, not from a keyword tool.
Coming shortly
The first pieces are being written.
Rather than publish filler to look busy, these will go up as the projects produce something worth reporting. The queue, in order:
- Why one page per treatment beats one price list - what changed for a Poznań permanent makeup studio when six treatments stopped sharing a page.
- Local SEO for a one-person studio - the parts of Google Business Profile that move the needle, and the parts that waste an afternoon.
- Three languages is three markets - why translating a site is not the same as launching in a second language.
- What B2B changes - running the same method for a freight forwarder with no walk-in trade and no map pack.
- The automation worth building first - the review request, and why timing it matters more than wording it.
Want one of these sooner, or have a question that deserves its own answer? Tell me which.
While you wait
See what it would cost you.
Five questions, a real price range and a line-by-line breakdown - on the page, no email required to see it.