Websites · Poznań and remote

Web design for service businesses. Built to be found, not just seen.

I design and build fast websites for service businesses: studios, clinics, workshops and small B2B companies. Every site is planned around how your customers search, so each service can be found on its own.

The SEO work, Google Business Profile setup and analytics are part of the price. You pay once, and the site is yours.

From €500 one-off No monthly platform fee SEO included in every package

Alena Porokh Designed and built by Alena Porokh, SEO specialist, Poznań · Last updated: September 2026

The approach

What makes a website work for a service business?

A website works when each service has a page that answers the search leading to it. The page should load fast and make the next step obvious: call, book or write.

The structure comes from what people actually search, not from your internal org chart. If five treatments are searched five different ways, they get five pages, not one price list with five rows.

Strategy and UX come before pixels. I decide what each page must answer before I decide how it looks.

How it's built

Why static-first websites load faster

A static-first website is served as ready-made files, with no database to query on each visit. That makes it fast, hard to break and cheap to host.

  • Speed. Pages load quickly on a phone, which matters for Core Web Vitals and for the customer standing outside your door. This site scores 100 for Performance in Lighthouse on desktop.
  • Crawlable. Clean HTML with structured data, so Google and AI assistants can read every service and price. More on AI search visibility.
  • No monthly platform fee. Sites are deployed on GitHub Pages or Cloudflare. You don't rent your own website.
  • Easy to extend. A design system means the tenth page costs less work than the first.
Prices

How much does a website cost?

A website costs €500 for up to 4 pages and €800 for up to 10 pages, net, paid once. Larger sites start at €800, and the final figure depends on page count and content depth.

PackageUp to 4 pagesUp to 10 pages10+ pages
Price (EUR, net)€500€800from €800
Best forHome plus three pagesHome plus a page per serviceA larger, SEO-focused business site
Design system and logo✓✓✓
Form with automated orders and Google Sheets✓✓✓
Google Business Profile setup-✓ included✓ included

Included in every website build

  • SEO strategy and keyword research
  • Site structure and competitor research
  • Backlink strategy
  • Google Search Console and GA4 setup

Surcharges

  • Each extra language: +35%. Every language gets its own keyword research and its own copy, never machine translation of the first version.
  • Fast-track: +25%, for priority scheduling and a compressed timeline.

Get a price range in two minutes with the website cost calculator

Multilingual

Can the website be in more than one language?

Yes. I write English, Polish, Ukrainian and Russian first-hand, and I can localize a site into any language you sell in. Each language is treated as its own market with its own search behavior.

EnglishPolishUkrainianRussianCzechEstonianothers on request
Client websites

Websites I have built

Each of these sites was planned from search demand first and designed second.

Permanent Guru website homepage

Permanent Guru

Permanent makeup studio, Poznań

A page for every treatment, written for the search that leads to it.

Permanent Guru case study

Stin Tattoo Studio website homepage

Stin Tattoo Studio

Tattoo studio, Prague

The portfolio became the sales page, organized by tattoo style.

Stin Tattoo Studio case study

Migrona OÜ freight forwarding website homepage

Migrona OÜ

Freight forwarding, Tallinn

The same method for a B2B freight company with no walk-in trade.

Migrona OÜ case study

Step by step

How a website project runs

A typical project goes from first call to launch in five steps. You approve each step before the next one starts.

  1. Discover. Your services, customers and what a good enquiry looks like.
  2. Research. Search demand, competitors and the local results you compete in.
  3. Structure. A page for each service people search for separately, with the keyword each page targets.
  4. Design and build. Design system, pages, forms and tracking from day one.
  5. Launch and measure. Search Console, GA4 and your Google Business Profile connected, so calls and forms are counted.
Fit

Who is this website package for?

It fits service businesses that win customers locally or in a few markets, and need to be found for each service they sell.

A good fit

  • Beauty, wellness, tattoo and permanent makeup studios
  • Clinics, workshops and other appointment-based services
  • Small B2B service companies, such as logistics or software studios
  • Businesses selling in two or more languages

Not a good fit

  • Online shops with hundreds of products. A shop platform suits them better.
  • Projects that need a custom web application, user accounts or payments inside the site.
  • Anyone who wants a site without thinking about who will find it. I will always start with search.
Before we start

What do you need to prepare for a new website?

Very little. I need an hour of your time for the first call, and a few things you probably already have.

  • A list of your services and prices, even a rough one
  • Your logo, if you have one. If not, the logo is included in the package.
  • Photos of your work and your space. Real photos convert better than stock images.
  • The questions customers ask you most often. These usually become your best pages.
  • Access to your domain, or a decision on which domain to buy

Everything else, from keyword research to the page copy, is my job.

FAQ

Website questions

How much does a website for a small business cost?

€500 for up to 4 pages and €800 for up to 10 pages, net and one-off. Larger sites start at €800. Every package includes SEO strategy, keyword research, Search Console and GA4.

Do I pay a monthly fee for hosting?

No platform fee: sites are deployed on GitHub Pages or Cloudflare, so you don't rent a website builder. Any running costs, such as your domain, are listed before you order.

Is SEO included, or is it extra?

It is included. Every website build contains SEO strategy, keyword research, site structure, competitor research, backlink strategy and analytics setup. You only pay extra for SEO if you already have a site and want the promotion side alone.

Can you redesign my existing website?

Yes. If you already have a site, we start with a free SEO audit. Sometimes fixing the current site is enough. Sometimes rebuilding is cheaper than patching, and the audit tells you which.

Who owns the website?

You do. It is a one-off purchase, not a subscription. The files, the domain and the content belong to you.

Next step

Tell me what you sell, and I'll tell you how many pages you need

Most businesses need one page per service they want found. The estimator gives you a price range in two minutes, with no email required.