SEO audit · No obligation
Free SEO audit before you order anything
A free SEO audit is a check of your website and Google Business Profile that shows what blocks your visibility and what to fix first. You get a prioritized list and a 30-minute call. If you order nothing, you keep the list.
Already have a website? We start with an audit, not an invoice. Over a few days I go through the site, your profile and the businesses currently above you in Google.
Why is the SEO audit free?
The audit is free because I can't honestly price work on a site I haven't seen from the inside. Without it, we would both be guessing.
One business needs two days of technical fixes. The next needs a new structure and twenty pages of copy. A third doesn't need SEO right now at all, just better photos and a clearer offer. The audit tells those three apart.
If you have a site and are considering any service from me, the audit comes first. It is never added to an invoice.
What does the SEO audit check?
The audit checks six layers of your online visibility. Each finding gets a priority and an estimate of the work involved.
| Layer | What I look at | Why it matters |
|---|---|---|
| Technical health | Indexing, speed, mobile version, redirects, duplicates, structured data, language versions | A few hours of work here often block everything above it |
| Keywords vs. competitors | What you rank for today, what the businesses above you rank for | Shows the gap your budget can realistically close |
| Content and page structure | Whether each service has its own page and answers a real search | Pages competing for the same phrase hold each other back |
| Google Business Profile | Categories, services, description, photos, reviews, consistent details | Decides whether you appear in the map pack |
| AI search visibility | How AI assistants describe your business today | They can only quote facts your site states clearly |
| Analytics | Whether GA4 and Search Console work and count calls and enquiries | Without it, every later budget decision is a guess |
More on Google Business Profile optimization · more on AI SEO
Three steps, and no twenty-field form
- You send me the address. By phone, email or the form, whichever suits you. Read access to Google Analytics and Search Console helps. If you don't have them, that is itself a finding.
- I go through the site and the competition. It takes two to four working days, depending on size and number of languages. You get a list of findings, each with a priority and an effort estimate.
- We talk for thirty minutes. We go down the list: what to fix this week, what this quarter and what not to do at all. Only then does talking about price make sense.
What this audit is not
Not a 100-page PDF. Tool-generated reports look impressive and say nothing about order. For a small business, the order is the whole job. You get a list you can read over a coffee.
Not the fix. The audit says what to do. Doing it is separate work at a separate price. Some findings you can fix yourself in an hour, and I'll tell you which ones.
Not a promise of first place. Nobody can guarantee a top ranking or a mention in ChatGPT. If SEO isn't your best spend right now, I'll say so, even if it costs me the job.
What happens after the audit?
The audit usually leads to one of three outcomes. The table shows each one and what it costs.
| Finding | What I recommend | Price (EUR, net) |
|---|---|---|
| The site is fine, the strategy is missing | Keyword strategy with a content plan | €300 one-off |
| Rebuilding is cheaper than patching | A new website with SEO strategy included | €500 (up to 4 pages) · €800 (up to 10 pages) |
| The blockage is in the Google Business Profile | Profile optimization and a review process | €150 one-off |
SEO strategy and other services · web design for service businesses · website cost calculator
SEO audit questions
What does an SEO audit cost?
Nothing, if you already have a site and are considering any service from me. You get a list of findings and a 30-minute call. If you then order nothing, you keep the list and owe me nothing.
What exactly do you check?
Six layers: technical health, keywords against competitors, content and page structure, the Google Business Profile, AI search visibility and analytics. Every finding carries a priority and an estimate of the work involved.
How long does it take?
Two to four working days, depending on the size of the site and the number of languages. I only need the address, plus read access to Google Analytics and Search Console if you have them.
Is the audit the same as an SEO strategy?
No. The audit says what is wrong and what to do first. The €300 SEO strategy is a keyword map assigned to pages, competitor research and a content plan for several months.
What if I don't have a website yet?
Then there is nothing to audit. Instead, I look at the businesses ranking above you and show what they rely on, before we design anything. That work is part of the website package.
Send me your website address
That is all I need to start. You'll hear back within one working day, and the findings arrive within four.